Reebok
Reebok Instapump Fury
No laces. No compromise. The sneaker that pumped up a generation.
Year Released
1994
Designer
Steven Smith
Silhouette
Mid
Category
Lifestyle
Original Retail
$130
About
The Reebok Instapump Fury arrived in 1994 as one of the most radical silhouettes in sneaker history — a shoe that eliminated the lace entirely. Designed by Steven Smith, the Fury used Reebok's Pump technology, originally developed for basketball, and integrated it into a running-inspired shell. A button on the heel inflates an internal bladder that wraps the midfoot, customising the fit in seconds. The original colorway — Black with Citron and Red — was deliberately aggressive, referencing the provocative aesthetic of early 1990s techno and rave culture. Smith's design references aerospace engineering in the exoskeleton-like frame and the exposed structural ribs running along the lateral side. The 20th anniversary in 2014 saw over 27 collaboration releases in a single year, with partners including Mita, Highs and Lows, and BAPE, cementing the Fury's status as a cult canvas. Today the silhouette remains in continuous production, regularly updated with new materials and collaborative partners while keeping the no-lace DNA intact.
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FAQ
Reebok Instapump Fury Questions
- When was the Reebok Instapump Fury first released?
- The Reebok Instapump Fury was first released in 1994.
- Who designed the Reebok Instapump Fury?
- The Reebok Instapump Fury was designed by Steven Smith.
- What was the original retail price of the Reebok Instapump Fury?
- The Reebok Instapump Fury originally retailed at US$130 in the United States.
